We design a custom marketing process for your business
Align your sales and marketing teams. Increase revenue.
Optimize and automate your marketing processes. Deliver more.
Engage your leads and clients. Build loyalty.
Close the loop on your campaign reporting. Prove ROI.
We implement Marketo and Salesforce adjusting it for your business
Rely on proven experience for your implementation and configuration needs.
Access a compelling library of marketing campaign templates.
Align the lead nurturing, scoring and routing with your business requirements.
Maintain the integrity of your marketing assets when migrating to Marketo.
We manage your Marketo campaigns
Focus on strategy and leave execution to our dedicated team.
Ensure continuity of your marketing activities with managed services.
Expand your marketing team during peak periods of campaign execution.
Jump start your team’s know-how with training and support from our experts.
We optimize your marketing assets
Improve email deliverability, open rates and click-through rates.
Increase landing page conversions.
Produce high quality, engaging content.
Implement and analyze A/B testing for your email and web campaigns.
Real clients with real results
Some of our other clients
Located in Montreal, we assist Marketo and Salesforce clients in Canada and the US.
I recently collaborated with fellow Marketo Launchpoint partner, RingLead, on the Newcomer’s Guide to Marketing Automation. In this ebook, we described some of the lessons we learned while deploying marketing automation over the past few years. Since adoption of marketing automation is still taking off around the world (91% of MAP buyers were evaluating for the first time in 2013, according to Software Advice), there is still much to do before you implement your first system, or even a company’s first system. The most important advice I can offer you right now is to think through the implications of everything
I am delighted to offer The Complete Guide to Marketo Icons today. The Guide is completely free and available in two formats: PDF and Slideshare. One of the reasons I wrote the Marketing Rockstar’s Guide to Marketo was to fill a need for this kind of basic reference material. Until today, however, the Icon Guide was left out of the original Guide. Thanks to help from Alexandre Pauly here at Perkuto, I was able to complete the list today. What You Will Find Inside Inside you’ll find a table of icons and a definition with helpful explanations. The more obscure icons
The Perkuto Team is excited to launch our new product, Digesto. Digesto converts RSS feeds into Marketo emails, fulfilling the promise of completely automated and metrics driven lead engagement. The corporate blog has long been a staple of a successful content marketing plan, and with Digesto, Marketo users can expand the reach of their corporate blog while fully integrating content engagement metrics into Marketo. “In the past, Marketo users needed an external email platform to manage automated RSS-to-Email campaigns. These platforms did not integrate engagement data into Marketo, creating a challenge for marketers looking for closed-loop reporting,” said Josh Hill, our
The Perkuto team is excited to be at next week’s Marketo Summit starting on April 8. We will be at the Expo the entire show. You will spot us in our sustainable t-shirts: grey, Canadian made with recycled cotton. At this year’s Summit, we have a gigantic announcement that will save you hundreds of hours this year. Before we get to that, I want to share with you how we practice our values. Whenever I go to a trade show like this, I always end up with 5 extra pounds of promotional materials and 10 pounds of free pens and
Meet the Team
The Marketing Guy
Certified Marketo Expert and Certified Salesforce.com Administrator. 15 years as a thought leader and online marketing jedi. One daughter.
The Process Guy
Lean Six Sigma Black Belt. 20 years of technology and 5 years of process optimization experience. One MSc and one MBA. Two daughters, two sons and one dog.
Works at the intersection of sales, marketing, and technology to build revenue funnels. Certified Marketo Expert with 15 years of experience in sales and demand generation.
The Master Planner
More than 10 years experience in IT-related fields. PMP certified. Seasoned leader with a love for challenges and complex systems. Excels in customer relationship management.
The Geek Marketer
Certified PM & PMM, passionate marketing professional and automation specialist. 13 years experience in digital marketing and software product management. One daughter.
Specializing in online marketing for SMBs. Four years of consulting experience in multiple industries. ExactTarget and Google Analytics are her forté.
The Patient Listener
Trained digital marketing specialist with a background in media planning, ad industry and business-to-business marketing strategy.