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Our Marketo Reporting & Analytics programs include:
Lead Source Tracking
Perkuto will help you create the structure inside Marketo to track first, conversion, and most recent touchpoints, capture explicit and implicit source data, and assign a lead source. This process enables you to connect lead acquisition efforts to bottom-line results, which then allows you to make data-driven decisions.
Perkuto will help you identify your program strategy, track online and offline channels, sub-channels, and offers. From this, you’ll gain a better understanding of which marketing activities are influencing your pipeline and revenue.
Perkuto’s SCORE Architecture and the Marketo Analytics and Reporting programs provide the foundational best-practices to support your organization now, and as you grow. You’ll gain not only a reliable marketing operations infrastructure, but peace of mind. Be confident in your programs; all SCORE Architecture programs also come with the industry’s only Error-Free or It’s Free guarantee.
Ready to get started? Book time now to discuss your needs and goals:
Explore other programs in our SCORE Architecture: