Perkuto Solves Complex Challenges Syncing Marketo to Microsoft Dynamics CRM
We all agree on the importance of syncing sales and marketing data, the insights gained and alignment it brings internally. But what happens when that sync goes awry? A quick search in the Marketo community illustrates the frustrations marketing operations … READ MORE >
Healthy Work/Life Balance and Why It Matters
Did you know, 69% of job candidates will reconsider a job offer “if a company has a high turnover rate or if current employees seem burnt out?” (Hibob HR study, Aug 2019) Work/life balance has long been a concern for … READ MORE >
Top Marketers Gather to Discuss Marketing Operations Challenges and Innovations
Four-City Workshop Series on Rethinking Marketing Operations Across Digital Marketing and Beyond Addressing the biggest pain point for marketing operations professionals—ever-increasing workloads and limited resources—Perkuto, Marketo Engage, Adobe, and Microsoft are teaming up to present a Fall Marketing Impact Talks … READ MORE >
Attribution Questions You’ve Always Wanted to Ask…Answered!
Attribution can be a confusing topic even for seasoned marketers. That’s why we posed some of our most often heard attribution questions to Justin Norris, Perkuto’s own Director of Solutions Architecture. From thoughts on Bizible versus Marketo RCE to “hacking” … READ MORE >
Reporting, Attribution, and Analytics—Oh My!
The Coffee MUG webinar held on August 14, 2019, featuring Lauren Alt, Manager of Demand Generation at Outreach sharing her attribution journey, and our very own Justin Norris, Director of Solutions Architecture, taking questions live on any and all things reporting and attribution.… READ MORE >
Marketing Impact Talks – Redefining Marketing Operations – Slide Deck
View the slide deck below for the live events presented by Perkuto, Adobe / Marketo, and Microsoft held in Montreal, New York City, Toronto, and Chicago in September-October, 2019.… READ MORE >
