Avoiding Burnout: When Job Stress Takes Its Toll
Burnout is a word that’s been part of our lexicon for decades. It’s a word that’s tossed around a lot—so much, in fact, that its meaning, and the legitimacy of what is recognized as an actual psychological syndrome, has been … READ MORE >
Best Practices for Syncing Microsoft Dynamics to Marketo
The Coffee MUG webinar held on November 13, 2019, featuring Perkuto’s own Senior Consultant Hilary German and Solutions Architect Lindsay Khan, discussing techniques to alleviate your challenges and improve your success rate. … READ MORE >
Communications Falling Flat? Improve Your Impact with Marketo Segmentation
Google the phrase “break through the noise” and it generates over 573,000,000 results. Obviously, a topic that’s top of mind for many marketers, amidst the ongoing quest to boost open rates and improve customer engagement. In fact, according to Forrester, … READ MORE >
5 Tips for Turning Your Marketing Data into Actionable Insights
If we were to alter Samuel Taylor Coleridge’s famous line from “The Rime of the Ancient Mariner” to describe marketing data collection practices, it would probably sound something like this: “Data data everywhere and not a field in sync…” Much … READ MORE >
Perkuto Launches New Methodology for Marketing Operations Leaders
SCORE Framework Addresses Needs of Marketo Users Montreal, Quebec ––October 10, 2019 –– Perkuto, a provider of Marketo-centric solutions for enterprise organizations, released a new marketing operations SCORE methodology to address the core needs of today’s marketing operations professionals— limited … READ MORE >
Segmentation for Success
The Coffee MUG webinar held on October 30, 2019, featuring Elliott Lowe, Head of MarTech Operations at RingLead, and our own Solutions Architect, Lindsay Khan, discussing data as a foundation for growth and how to implement it effectively and efficiently to improve your marketing results. Part two of two in a series on data in scalability. … READ MORE >
