About Lindsay DiLemmo

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So far Lindsay DiLemmo has created 10 blog entries.

MOps Talent Crisis: 5 Ways to Stay Ahead of the Curve

2021-09-28T11:43:23-04:00By |

Marketing operations is booming as a functional role in enterprise and high-growth organizations. With more organizations investing in digital-first strategies and marketing automation, we’ve been faced with the unthinkable: a shortage of marketing operations talent.

What is Marketing Operations?

2021-09-17T08:21:54-04:00By |

Today, we’re diving into marketing operations - from reviewing the basics and highlighting the most effective tools you’ll use to implementation strategies at your organization, this blog will serve as your guide to marketing operations. Grab your coffee and notepad, and let’s get started!

How to Build Your Marketing Operations Team with Marketo Talent

2021-08-31T14:40:00-04:00By |

We recently chatted with our recruiting team to learn their perspectives when it comes to sourcing Marketo talent - what are the most effective ways to find Marketo talent, what do these individuals look for in an organization, and what should you look for in a potential candidate? Our recruiting team answered those questions and more, and we’re he...

Perkuto Obtains Their SOC 2 Type 1 Report

2021-08-31T14:40:13-04:00By |

In an ongoing effort to increase their data security, Perkuto is proud to announce they have completed their SOC 2 Type 1 Report, completed by A-LIGN. This report represents Perkuto’s commitment to protecting user data and handling sensitive data with integrity and care.

5 Resources Every Marketing Operations Pro Should Know About

2021-08-31T14:40:26-04:00By |

We asked our Marketo consulting team for their go-to marketing automation resources, whether it’s groups, podcasts, forums, or even Slack channels. No matter what medium you prefer, this list offers a dynamic range of marketing operations resources that will help you gain that competitive edge in your career and provide more value to your organizat...

5 Marketing Operations Steps to Streamline Campaign Requests

2021-08-31T14:40:36-04:00By |

It can be challenging to orchestrate campaigns whether you’re a large enterprise organization, a high-growth start-up, or a hybrid of the two. It goes without saying that marketing operations teams and marketing campaign stakeholders need to have transparent and effective communication through every step of the campaign execution process. Marketing...

How to Know if Your Marketing Operations Team is Built to Scale

2021-10-04T14:50:46-04:00By |

Scalability is crucial in the world of marketing operations. But how can you ensure your MOPs team is built to scale? Listen to Alex Pelletier, Perkuto's CEO, as he breaks down the MOps Journey to Scalability, which features the four stages to scalability - drowning, treading water, swimming, and winning.

Are You Ready for GDPR?

2021-10-04T14:53:29-04:00By |

Are you curious to learn the basics of GDPR? Do you wish you knew just how to prepare for this change? You're in luck, because our latest webinar touches on this and more.

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